Archive for the ‘bad economy’ Category

Listen to a FR*E podcast on how to create multiple streams of revenue from your expertise

Thursday, October 21st, 2010


Last week, we hosted an informative teleseminar about how to: Double Your Income and Help More People by Creating Multiple Streams of Revenue from Your Expertise! The session was offered by Barb Wade a mom entrepreneur and 6-figure business coach.

It was the most popular event we have ever hosted attracting more sign ups then any other teleseminar.

This event kicked off a 3-month Membership Drive to attract new mom entrepreneurs to our online Support Group.

The 60-minute teleseminar was recorded and made in to a podcast, which is now archived in our library.

I invite you to visit The Mom Entrepreneur Support Group, sign up for free membership and listen to this podcast

In this podcast, Barb shares:

  • The 4 reasons why an hours-for-dollars business will sabotage your success.
  • The truth about what clients are really “buying” from you that supports multiple streams of income.
  • How to strategically design and package your expertise into your very own “Profit Pyramid”. (You can also download a sample of the Profit Pyramid to complete for yourself as well as a completed sample.)
  • How this model ensures that first-time clients become repeat purchasers of your services.
  • The #1 mistake entrepreneurs make when transitioning into a multiple-streams-of-income business.

All you have to do is visit The Mom Entrepreneur Support Group, sign up for free membership and download the podcast.

Rating 3.00 out of 5

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Your Million Dollar Dream makes it possible for anyone to be their own boss

Monday, April 26th, 2010


If you had the opportunity to follow your passion and make money doing it, would you?

Now, acclaimed best-selling author Tamara Monosoff reveals the clear road map in Your Million Dollar Dream: Regain Control & Be Your Own Boss, Create a Winning Business Plan & Turn Your Passion into Profit (McGraw-Hill, May 2010).

Tamara has helped tens of thousands of people take control of their lives and careers by launching and growing successful businesses of all types. In Your Million Dollar Dream, she brings her years of experience directly to readers, providing expert insight, invaluable resources, and examples to help readers:

  • Link your dream to practical business possibilities
  • Identify your skills & motivations
  • Get your business in the media spotlight
  • Use Twitter, Facebook & the Internet as powerful business tools
  • Create Value & Build Your Brand
  • Find the funding to support your business
  • Create a compelling & effective business plan

SAVE THE DATE — Wednesday, April 28th This is the only day you can get awesome free gifts with the book purchase!

Tamara has put her heart, experience, and knowledge into creating a book that has the valuable insider tools you can use to make money your way. She admits it has been an enormously rewarding experience, and each day she finds herself using the tools she has outlined in the book!

“As we climb out of the global recession there is an opportunity to access our creativity and construct our career on our own terms,” says Monosoff. “Many people dream that ‘someday’ they will finally do what they’ve always wanted to do — be their own boss and make money doing what they love. I wrote this book to provide the actionable steps necessary to make that ‘someday’ — Today!”

Your Million Dollar Dream combines clear step-by-step guidance with the resources needed to start immediately. It offers compelling and true stories of others who have created rewarding businesses and made significant lifestyle changes.

Your Million Dollar Dream features stories like that of Jean Thompson, a former Microsoft employee who built Seattle Chocolates and Kelly Strowd, who traded in a 10-year law enforcement career for a pet-sitting business. This book makes otherwise daunting tasks fun and enjoyable and paints the exciting picture of successful entrepreneurship.

Rating 3.00 out of 5

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Wednesday’s episode of OPRAH reinforced how mom entrepreneurs need to get back to basics

Wednesday, June 10th, 2009


I don’t usually watch OPRAH because I don’t have time. When working at home, I have to stay focused on getting work done.

But today the TV was on for the kids and when their show ended I switched over to OPRAH. Today’s theme was spirituality 101 – and how being spiritual helps in your everyday life.

They featured many people, including a mom entrepreneur who felt her business was failing and that she may lose her house. She sounded desperate and very depressed.

Oprah and her other guests, advised this woman to choose one thing she had that she was thankful for. When the frustrated mom could not name anything, Oprah suggested “the ability to breathe”.

I agree with Oprah. When things get really bad, you have to focus on the things you have and are thankful for. The woman did not tell her complete story, but she sounded like someone who needed to get back to basics and be grateful for the simple things in life.

I, along with many mom entrepreneurs in my online support group, have experienced desperate moments in business. After building my company 10 years ago on only $18.49, surviving the fallout of the economy after 911 and avoiding creditors garnishing my husbands wages for failure to pay credit card bills, which were used to fund the growth of the company, I have come to realize that I can face any obstacle head on.

This starts with a strong belief in yourself. This positive attitude and optimistic outlook will help you accomplish any goal you set.

This is why I love our June 17th teleseminar presenter Mike Michalowicz of The Toilet Paper Entrepreneur. He knows what it means to start a business with no money, overcome obstacles and employ boot-strapping techniques to grow multi-million dollar companies. His book The Toilet Paper Entrepreneur is raw and entertaining, and gives a clear picture of the stumbling blocks entrepreneurs encounter.

Mike will be discussing his 3 Sheet Strategy To Dramatic Business Growth (Especially in A Down Economy) on June 17th from 1:00pm – 2:15pm EST. This presentation is certain to reignite that entrepreneurial flame in anyone who is doubting their ability to run and grow a successful business.

I hope you will join us!

Rating 3.00 out of 5

The top 30 things I am grateful for

Friday, March 20th, 2009


On this beautiful first day of spring, I am reminded of many things that I am grateful for.

The economy is still troublesome. We have been affected by it in many ways, but it certainly has helped me focus on what is good around me and I remain optimistic and hopeful about the future.

I welcome the change. Change is very good and change is coming. I think you have to get on board and embrace change or you will be left far behind. So in addition to change, following is a list of more things I am grateful for.

My top 30 things I am grateful for list:

  1. PTA bingo night with family – good cheap fun
  2. a supportive husband who gives flowers just because
  3. beautiful, healthy children
  4. my parents who are always there
  5. my older son who has the babysitter call me to see if he can watch a movie since he is grounded
  6. a smart brother who supports my websites for very little or no money
  7. a creative friend who is an amazing designer and developed The Mom Entrepreneur brand for barter
  8. my supportive friends in The Mom Entrepreneur Online Support Group
  9. readers of my blogs
  10. coupons – I just rediscovered these; great savings
  11. interviewers who are prepared
  12. creative websites that offer solutions
  13. a lenient landlord who waived a late fee on office rent – clients pay late, rent is late
  14. mint Oreo cookies – taste really good crumbled on chocolate pudding
  15. billmelater.com
  16. my Blackberry
  17. President Obama – he will do great things
  18. caller ID – yes, I know the medical bill payment is late, stop calling me!
  19. Craig’s List – great for selling office furniture you no longer need
  20. cats that sleep all day instead of chasing your cursor on the screen while you are trying to work
  21. publicists who know what The Mom Entrepreneur is about when they pitch me – you know who you are:)
  22. people who return my calls and emails instead of blowing me off – I try to reciprocate
  23. auto responders letting me know someone is on vacation
  24. email signatures – I like to know more about the person I am responding to
  25. Joomla – love this platform
  26. Twitbacks.com – so quick and easy
  27. people who understand and respect the balancing act of a mom entrepreneur
  28. friends who genuinely give and expect nothing in return
  29. people who are not afraid to tell it like it is
  30. clients who continually entrust me with their projects

Next time perhaps I will make a list of the top things I am not grateful for:)

What are you grateful for?

Rating 3.00 out of 5

Lemons to lemonade feature #30: Danielle Hughes

Sunday, January 18th, 2009


Baby Fish Mouth is the brainchild of two friends who met in college and always talked about doing something big together. But soon real life intervened – careers, marriages, children. Even though life took them in separate directions after school, they held on to their friendship and their dreams to work together someday. Then one summer, Danielle Hughes went to Cindy Lyons with an idea.

The company, established in 2007 combines these two mom entrepreneur’s love of movies with their passion for children and desire to do something they truly enjoy and feel proud of.

Recently, we caught up with Danielle, mom to one son, to learn more about how this economy has affected her family and the business. Here is her story…

How has this economy affected you, your business and your family?
Luckily it has not affected us that much – yet. Business is slower, but January is always bad for retail so I am hopeful things will pick up. I also freelance copywrite to help pay the bills and have noticed a slight downturn, but again, I am confident things will get busier soon.

How are you making lemonade from lemons?
Many people tend to cut their advertising and promotion budgets during a recession or economic downturn. But statistics prove that businesses who continue to spend on advertising actually increase their sales. So even though times are tough and business has slowed, we are taking out an ad with other Mompreneurs in Peter Shankman’s HARO (Help a Reporter Out) Newsletter for Valentine’s Day. This will give us exposure we need to 50,000 media outlets and other businesses, and by offering his readers a promotion code, hopefully spread some goodwill in return. I am confident that this lemon will result in pitchers of lemonade for our business!

Any encouraging words you would like to offer mom entrepreneurs?
Find a supportive community online to help you navigate the world of small business. I was lucky enough to find The Mom Entrepreneur Online Support Group. The women are not only smart, but willing to help others without asking for anything in return. Don’t be afraid to use the resources around you and ask for help. Pride has no place in business.

For more information, visit bfmwear.com, or email Danielle@bfmwear.com.

Rating 3.00 out of 5

Lemons to lemonade feature #29: Stacey Kannenberg

Friday, January 9th, 2009


Stacey Kannenberg is a serial entrepreneur. She is an author, publisher, motivator, consultant, spokesperson, successful blogger and most importantly…a MOM. In 2004, she established Cedar Valley Publishing, 2006 Stacey Kannenberg Unlimited, 2007 Mom Central Consulting and in 2008, Mother Talk.

This mom entrepreneur is the epitome of the phrase…”if you want something done, give it to a busy person.”

As the “Get Ready to Learn Mom”, Stacey is a nationally renowned education expert and award winning author with an expertise in children’s education, and “Mom-entrepreneurship”. When Stacey is not busy running her two publishing companies or consulting, she is spending every possible free moment with her two adorable girls. Here is her story…

How has this economy affected you, your business and your family?
My husband and I are both entrepreneurs – he runs his family tool and die company, which started seeing a shift in contracts moving overseas in the 90’s. I have learned from watching him.

He noticed the trend and started to diversify his customer base to include clients from all industries, looking for specific niche markets that would be a good fit for his company. So when I started my publishing companies, my marketing plan was diversified to cover many niches so that if one industry failed I would have other avenues to pursue, such as grandparents, parenting groups, bookstores, schools, preschools, libraries, etc. Looking back, that has been the key to my success.

How are you making lemonade from lemons?
I continue to look at obstacles as opportunities. I have seen the results of what hard work can bring within four years and I am looking forward to see how I will continue to evolve in the future.

My kids think it is hilarious that you don’t have to be a teacher to write successful educational books or that you don’t have to speak or write the language to release a Spanish book. To quote my seven year-old daughter Megan, “Just hire a translator, duh, anyone can do anything as long as they put their mind to it.”

Education is a recession proof industry so it helps that I sell books geared for ages 2-6 involving the Kindergarten and First Grade curriculum. I also have my consulting work that allows me to work with brands, authors and other mom entrepreneurs as a way to keep myself diversified.

Any encouraging words you would like to offer mom entrepreneurs?
My husband gave me a crystal clock in 2004 to celebrate Christmas. It had Cedar Valley Publishing’s logo engraved in white on it with the following phrase that he coined:

The Dream is Clear
To Believe is the Reward

To all the mom entrepreneurs: congratulations, you already have your dream started, keep believing and continue to surround yourself with a network of people who believe in you and your dream. It’s not going to be easy, so keep jumping those obstacles and may you get to a point where everything isn’t a struggle and it seems as if good things magically appear from nowhere. That for me is the reward!

For more information, visit cedarvalleypublishing.com, cedarvalleypublishing.com/blog, momcentralconsulting.com, mothertalk.com or staceykannenberg.com. You can also reach Stacey directly by calling 920-994-9906 or emailing Stacey@cedarvalleypublishing.com.

Rating 3.00 out of 5

Lemons to lemonade feature #28: Shannon Wilburn & Daven Tackett

Monday, January 5th, 2009


Mom entrepreneurs Shannon Wilburn and Daven Tackett are the founders and owners of Just Between Friends, which offers children’s, teens, and maternity clothes on consignment at seasonal events around the country.

They started the company in 1997 with the hope and dream of making a little extra money and clothing their children at the same time. In just 11 short years, that goal has been accomplished as well as so much more.

Unfortunately, their franchise has not yet reached New England. After reviewing their website and informational videos though, I am in love with the idea. In New Hampshire, we have the Children’s Orchard, which has a small selection of kids clothing and items. And when you try to sell merchandise to them, you are offered very little money in return.

Shannon and Daven are moms to two children each who were all very young when the company started. Three are now teenagers, and what a great life lesson they have been exposed to – their moms creating and growing a multi-million dollar business. Here is their story…

How has this economy affected you, your business and your family?
When gas and everything else goes up, families still continue to have the same needs for their children as they always have. Like other parents, we may not be able to provide for all of our kids’ wants, but the basic needs are still the same and JBF offers families an affordable way to buy what they need, while offering an excellent way for moms and dads to sell the gently-used items their kids have outgrown or no longer use.

How are you making lemonade from lemons?
When the economy turns to lemons, Just Between Friends’ kids’ consignment events offer more than 115,000 American moms the sweet deals they need for their children to make endless, refreshing lemonade.

JBF makes good sense in any economy, but when times are tough, we try even harder to get the word out so that any mom who wants to can participate as a consignor, shopper and volunteer. We know how sweet saving money can be and that making money is even sweeter.

“Just Between Friends franchise owners are savvy, bargain shoppers who know best how to save money in every aspect of their family budget,” said Daven. “We love it when a mom ‘gets us’ and lights up at all of the great bargains she finds at our sales. But it makes us even happier to send out large checks after each sale and know that we have helped hundreds of families make their mortgage or car payment that month.”

Any encouraging words you would like to offer mom entrepreneurs?
Focus on your passion and let it sweeten your life and your career. If you love what you are doing, others will feel that energy and enthusiasm and embrace who you are and what you are about. You will be tested and tried, but remain focused on what you love and why you got into your business in the first place.

For more information, visit jbfsale.com.

Rating 3.00 out of 5